CONTENT CREATOR & MANAGER ROLE
I am qualified to fill multiple positions and help your team produce high-level media content, marketing, and PR strategy for fans, sponsors, and your team’s needs.
NAME: VLADIMIR LJADOV
IG: @WHEELSBYWOVKA
AGE: 38
LOCATION: TALLINN, ESTONIA
SKILLS: PHOTOGRAPHY, VIDEO, DESIGN, MERCH, WEB DEVELOPMENT, PUBLIC RELATIONS, COPYWRITING
because [@] wheelsbywovka.com
I’m a motorsport photographer with 15 years of experience. Recently, I started to shoot video content as well.
My experience comes in handy: I’ve shot DTM, WEC, 24h races like Le Mans, Nürburgring and Spa; I know how to pace myself and deliver quality content at 3:00 AM.
I worked as a photographer and journalist for Speedhunters (the biggest car culture portal in the World, owned by Electronic Arts, the game development company responsible for “Need for Speed” games) from 2018 till it’s closing in 2025. In that timeframe, I made over 150 featured stories for the site.
Together with motorsport services, I usually had an office job: marketing, internet advertising, content management, that sort of thing. Corporate experience gives me the knowledge of dealing with business and organisational tasks, sponsors, and fans.
MOTORSPORT PHOTOGRAPHY
I deliver and post images while the cars are still on track, so your social feeds are never lagging behind the broadcast. Beyond the cars on track, I make sure to capture the hard work and the human side of the team.
I organize galleries on the fly so your drivers and sponsors have exactly what they need before the weekend is even over.
MOTORSPORT VIDEOS
Reels, Tiktoks, Daily Recaps, Vlogs, Aftermovies.
Modern social media viewership lives on vertical video. I capture and edit Reels, TikToks, and YouTube Shorts on-site within hours of the session ending. From trending formats to cinematic slow-motion, I ensure the team dominates the algorithm during the race weekend.
You’ll have videos ready to post on socials every day.
I can take the entire media workload off your shoulders and keep your channels active, accurate, and engaging throughout the entire weekend.
Upfront, we agree on a content plan, and I create templates in team colors and with sponsors’ mentions. Throughout the event, I deliver a combination of photos, videos, infographics with results, news, live updates and fan interactions. I ensure your team’s online presence looks as professional as a factory effort. After the race, I make time to organize galleries and press releases to be sent to the team, press, and sponsors.
I can’t call myself a professional designer, but I’ve spent years creating car culture merch items, like t-shirts, caps, stickers, posters, art prints, etc.
Also, I’m able to easily create and manage a website with eShop, and even create simple browser games for sponsorship activations: here is a game I made about Diecast Collecting —> PLAY
PRESS RELATIONS
I can draft clear, journalist-friendly race reports and press releases with flash quotes from the team representatives and drivers and get them sent out while the motorsport news cycle is still active.
I can help to manage the narrative during the tough weekends, ensuring the team’s public image remains strong.
I’m happy to build relationships with influencers and the paddock media so your drivers and team get the editorial coverage they deserve.
Let’s Build What Works for You. Every team’s budget and garage dynamic is different, so there is no pressure to commit to a massive overhaul. Whether you just need a reliable videographer to handle your Reels for the weekend, or you want to bundle photography, merchandise management, and sponsor relations into a single role to save on paddock passes, I plug directly into your existing setup. Let’s connect for a brief chat, figure out what media gaps are causing you the biggest headaches right now, and agree on a package that actually helps your team stand out.
